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Bold Colors, Big Names And Better Searches

Sally Beauty customers focus on self-expression, leading to a bright future for the company. Plus, Google Cloud has a solution for search abandonment, and Express focuses on social commerce.

 

Data:

52%: Growth in Sally Beauty’s vivid color sales in the U.S. and Canada in Q2.

15%: Sally Beauty’s goal for eCommerce sales, up from 7 percent in Q2.

$300B: Amount lost by U.S. eCommerce retailers when customers get frustrated by searches.

$4T: Amount lost annually by retailers through eCommerce cart abandonment.

$2.8B: Amount spent on influencer marketing in 2020.

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