By Sally Beauty customers focus on self-expression, leading to a bright future for the company. Plus, Google Cloud has a solution for search abandonment, and Express focuses on social commerce.
Data:
52%: Growth in Sally Beauty’s vivid color sales in the U.S. and Canada in Q2.
15%: Sally Beauty’s goal for eCommerce sales, up from 7 percent in Q2.
$300B: Amount lost by U.S. eCommerce retailers when customers get frustrated by searches.
$4T: Amount lost annually by retailers through eCommerce cart abandonment.
$2.8B: Amount spent on influencer marketing in 2020.
